Home / Collection / Propose

Cover of Three-Tier Proposal, C2

C2 · Propose · Core

Three-Tier Proposal

A proposal with three options and a recommended middle one. The client's question changes from should we hire you to which option do we choose.

39 €

Secure checkout by Lemon Squeezy. One-time purchase. Prices in euros; see the terms of sale.

Real pages from the client version

Preview 1 of 3: page of the Three-Tier Proposal client version
Preview 2 of 3: page of the Three-Tier Proposal client version
Preview 3 of 3: page of the Three-Tier Proposal client version

Examples inside the kit are fictional.

What it solves

A single price invites a yes or no. Three clear options start a different conversation. Change the client's question from "should we hire you?" to "which option do we choose?", and make the recommended option the natural choice.

What is inside

  • Choosing how to build the three tiers
  • The proposal
  • Working version with line-by-line guidance
  • Filled examples (fictional): three scenarios
  • Commercial language library
  • Mistakes that lose the sale
  • Pre-send checklist
  • Optional AI prompts
  • Executive deck (editable .pptx and PDF) with speaker notes

Files and formats

Word files (.docx, they open in Google Docs), PDF, a Notion-ready Markdown file and a one-page how-to-use PDF, plus an editable executive deck (.pptx and PDF) and a print-ready PDF of the client version.

  • three-tier-proposal-client.docx
    The version you send, in a neutral style with a [Your logo] placeholder.
  • three-tier-proposal-working.docx
    The same pieces with line-by-line guidance. For you only.
  • three-tier-proposal-playbook.docx
    Filled fictional examples, language library, mistakes, checklist, optional AI prompts.
  • how-to-use.pdf
    One page: what the kit is for and how to use it.
  • three-tier-proposal.md
    The kit as Notion-ready Markdown.
  • three-tier-proposal-deck.pptx
    Executive deck with speaker notes.
  • three-tier-proposal-deck.pdf
    PDF of the deck.
  • three-tier-proposal-designed.pdf
    Print-ready PDF of the client version.

When to use it

  • After a diagnostic (C1) or session (E3), to implement with different levels of support.
  • After a discovery call (F1) when the client could start small or go further.
  • If one option clearly fits, use C4 Consulting Project Proposal instead. Options for the sake of options slow decisions down.

Who it is for

Independent consultants and boutique consultancies of 1 to 10 people.

What it is not

It is a set of templates and guidance. It is not a contract, not software and not a subscription. It is not legal, financial or HR advice. All names, companies and figures in the examples are fictional.

Next kit in the journey

E5 Kickoff & Onboarding Plan. The output of this kit feeds the next one.

License

License: use for your own business and your own clients. No resale, sharing or redistribution of the templates. Review terms with a local professional before use.